We made it easy for independent retailers to launch a modern engagement program without hardware changes, infrastructure upgrades, or store downtime. Shopper Direct works seamlessly with any POS system—or even no POS at all—letting you start engaging shoppers immediately.
Cashiers invite shoppers to join the Loyalty Program to earn points for discounts. Registration is completed at Shopper Direct Kiosks using name, phone number, and email. For every dollar spent, shoppers earn 1 point. Upon reaching 500 points, shoppers may use them on store promotions or exchange for a $5 discount.
New members receive a text message welcoming them to the program, which includes their customer number, a barcode for points tracking, total points earned, a link to download their Digital Wallet on their smartphone, and a link to access Social Media.
After the shopping is done and at the Cashier, shoppers may either input their phone number on the POS keypad or present their Digital Wallet for scanning. This simple process keeps the shopper earning and using points.
Once shoppers accumulate 500 points, they may either participate in special discounts or get a $5 discount at check-out.
Members receive text messages with weekly ads, showcasing special offers and encouraging them to visit the store. Weekly, members also receive notifications about the manager's specials, highlighting unique deals and discounts. All messaging has been authorized by the shopper when joining Shopper Direct.
Encouraged by Shopper Direct messages and services, shoppers prefer your supermarket where they receive attractive prices and specials. Shopping earns them more points, more rewards, and a satisfying buying experience.
Independent retailers face rising costs, limited staff, and competition from chains with huge marketing budgets.
Shopper Direct helps level the playing field by:
Digital is faster, cheaper, and more effective.
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Explore product updates, industry insights, and success stories designed to help independent and regional grocers grow customer loyalty, increase sales, and stay competitive.
Independent supermarkets are under pressure from, rising costs, and intense competition from larger chains. Shopper Direct is designed to help these grocers operate more efficiently while still providing quality and convenience to customers. By shifting a portion of their marketing from printed circulars to targeted digital communication, stores can save money, react faster to market conditions, and connect with shoppers in more relevant ways that drive repeat visits and higher spending.
